With an uptick in emerging technologies, companies are taking advantage of digital transformation’s many advantages. According to McKinsey, around 80% of companies have made significant digital transformation initiatives within the last five years. However, less than one-third of organizational digital transformations succeed in improving a company’s performance and sustaining those gains.
Several factors determine whether an organization’s digital transformation is a success or a failure, and one of the most significant factors is choosing the right tools. Here’s what you need to know about selecting the right digital transformation technologies for your organization.
What Is Digital Transformation?
The goal of digital transformation technologies is to help companies be more effective at their business by utilizing technology to eliminate waste, automate manual tasks, and increase data security. For these reasons, Gartner defines digital transformation as “anything from IT modernization (for example, cloud computing), to digital optimization, to the invention of new digital business models.” Nearly every area of an organization has the potential to benefit from digital transformation.
Digital transformation entails two main parts:
- Digitization is the process of translating analog information and data into digital form—for example, scanning a photo or document and storing it on a computer.
- Digitalization is the use of digital technologies to change business processes and projects.
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How to Orchestrate the Right Digital Transformation Technologies
Select digital transformation technologies that will have an immediate impact on your business.
Start by identifying the company’s needs and goals, analyzing which areas of your business are inefficient, whether that’s due to ineffective tools or repetitive processes, and consider how this area could improve. The key is to develop goals that are outcome-driven. Focus on the problems you want to solve instead of picking an individual solution, which creates opportunities for potential partners to share emerging technologies you might not have considered.
Put in the time to research digital transformation technologies.
If the most appropriate tool doesn’t seem to be within the company’s budget, see if there are ways to customize the product or software package. Ultimately, you want a platform orchestrated only with the features your team will regularly utilize. It’s also important to confirm that whichever digital transformation technologies end up in your tech stack integrate seamlessly, or that you can find one solution that integrates all your legacy data.
Consider the impact each tool will have on your employees and customers. Make the transition easier for employees by scheduling training sessions and providing access to support communities. In terms of customer needs, Harvard Business Review points out that a majority of businesses want to be able to regenerate apps at least weekly to meet the customer expectations for their customer-facing apps. Leaning into digital initiatives that incorporate artificial intelligence and machine learning (AI/ML) provides the best insights into consumer behavior patterns and predictive analytics.
Pick a timeframe within which you’ll evaluate the digital technologies’ effectiveness.
Develop a plan to measure how extensively your teams are using each digital technology to its full potential. This means you’ll need digital transformation processes and a support team that are flexible and scalable as you grow, emphasize different areas of your business, and adapt to market changes.
Why Digital Transformation Software Is Worth It
Digital transformation software offers a myriad of benefits for organizations because it’s among the best ways to take advantage of automation and digitization technologies while running an increasingly efficient and competitive enterprise.
For example, consider how digital transformation initiatives can increase customer satisfaction. As your company embraces its digital transformation journey, you get easy access to digital records, which can lead to faster response times for customer queries or issues.
Another way digital innovation benefits businesses is by driving data-based insights. Digital storage solutions allow users to easily track document changes, access histories, and compare versioning, creating better visibility and the ability to track data.
Digital transformation software can also help in these valuable ways:
- Encourage collaboration: Digital documents are easier to share and collaborate on, especially with tools that allow for real-time editing and commenting.
- Increase agility: Digital documents can be accessed from anywhere. This supports remote work and ensures that critical information is always available.
- Limit human error: Automated digital processes reduce the chances of human errors, such as misfiling, typos, and losing documents.
- Increase operational efficiency: Digital documents are easier to search, sort, and distribute than paper ones. This can save time and reduce the likelihood of misplacing important documents.
- Enable future growth: Digital transformation technologies can scale more easily with your business, accommodating larger volumes of data without a proportional increase in physical space or manual effort.
- Save costs: Paper, printers, ink, postage, and storage costs can add up. Going paperless with digital transformation software can lead to significant savings over time.
Digital Transformation Software FAQs
What are the four main areas of digital transformation?
The four main areas of digital transformation are:
- Process optimization
- Business model transformation
- Data and analytics
- Organizational culture
What are the seven principles of digital transformation strategy?
The seven main principles of digital transformation strategy are:
- Make it about people
- Set measurable and outcome-based goals
- Construct a clear organizational structure
- Track benefits and progress
- Prepare for culture change
- Prioritize functional integration
- Collaborate often with employees
What are the three main components of digital transformation?
The three main components of digital transformation are:
- Changing mindsets and goals
- Optimizing processes
- Streamlining operations